Some of the best-performing ads right now look like they were made in five minutes. Bad lighting.Weird framing.Typos.No CTA. And somehow, they work better than million-rupee campaigns 😐 This isn’t accidental.It’s psychology at play. The brain hates being marketed to 🚫📢 The moment something looks like an ad, our brain puts its guard up. We scroll faster 📱We doubt more 🤨We resist 🧱 So brands do something smarter.They remove the signals that scream “marketing”. When something feels unpolished, our brain reads it as real.And real feels safe 🫶 Effortlessness signals honesty ✨😌 Highly produced content feels strategic.Strategic feels calculated.Calculated feels … Continue reading 🎭Why Brands Pretend to Be Bad at Marketing (and Why It Works on Us)